Organised by the European Commission’s Directorate-General for Mobility and Transport (DG MOVE) and the European Innovation Council and SMEs Executive Agency (EISMEA), the one-day conference took place alongside the Tourism Innovation Summit. It brought together European Commission representatives, expert evaluators and tourism SMEs to explore EU funding opportunities, practical application tools and successful project experiences.

During the event, Mercedes met Andreea Staicu, Deputy Head of Unit for Tourism at the European Commission’s DG MOVE, and presented EGWA’s mission, activities and work promoting greenways across Europe. She also highlighted EGWA’s collaboration with the European Greenways Award and the Association’s interest in continuing this cooperation.

The conference also showcased practical success stories from tourism businesses. Among the speakers was Antonio Martín, Director of Turismo Vivencial (TUVI), who referred to his experience with European projects developed through greenways and EGWA.